Levi’s x Stefanie Giesinger
Levi’s is, has and always will stand for progress. Here for the doers, makers – a global community of people who create progress, in pursuit of better for positive change.
For AW24 Levi’s Germany sought to reconnect with their European audience harnessing the influence of Stefanie Giesinger, long term collaborator with the brand. Known for her entrepreneurial spirit and strong values around body positivity and self expression, Stefanie embodies the values of the brand. Never one to sit on the sidelines.
‘Live in Levis’ is an unfiltered window into Stefanie’s journey in Levi’s.
Her words, her way. Her style as her ally – bringing resilience, self expression and spirit.
Credits
My role
Creative Direction, Art direction
Key Contributors
Talent / Stefanie Giesinger
Agency / Margaret London
Creative Direction / Sally Green
Photographer & Director / Linda Ambrosius
Levi’s® Team / Maxime Fumaneri, Mareike Koback, Isabel Ruiz-Baraibar Orihuela, Temar Biratu
Executive Producer / Becca Graham
Senior Producer / Geri Kinde
Creative Producer / Amelia Rae Perry
Junior Producer / Estelle Bolon
Production Assistant / Rob Doyle Kelly
Runner / Aila Osborne, Edjis Snejersons
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Movement Director / Simon Donnellon
MHU / Angel McQueen
Stefanie’s Stylist / Peninah Amanda
Stylist / Rachel Bakewell
Styling Assistant / Tashia Suleyman
Tailoring / Niran Nair Nino O'Connell
Set Design / Syd Hamondy
Art Assistant / Sidonie Roddam
Studio / Love High Speed
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DOP / Amelia Hazlerigg @
BTS / Chloe Pemberton
1st AD / Rory Shaw
1st AC Focus Puller / Oliver Munks
Steadicam / Austin Phillips
2nd AC Loader / Louise Tse
Gaffer / Jonny Boomer
Spark / Ana Krkjus, Fabien Peulvast, Caterina Castro Frigerio
Photo Assistant / Marcus Lister
DIT / Lilly Palmer
Playback / Nat Valente
Sound / Daniel Kinde